Porsche Design teaming up with Patrick Dempsey present new Liquid Titanium sunglasses
Porsche Design is putting the pedal to the metal and teaming up with Hollywood star and motorsport enthusiast Patrick Dempsey.
“Porsche has always held a special place in my life. Whether as a race car driver or co-owner of a racing team, the brand radiates a special passion for me and the feeling to strive for top performance, which I always felt connected to. I am very happy to be part of the lifestyle world of Porsche Design outside of motorsport and to represent Porsche Design Eyewear as a brand ambassador in 2021,” says Patrick Dempsey.
The 2021 Porsche Design Eyewear image campaign, featuring Patrick Dempsey, will highlight four models of the brand’s new timeless and innovative sunglasses and prescription glasses. Kicking off the campaign, and currently available in stores, are the new Porsche Design P’8688 (A) Liquid Titanium glasses with
VISION DRIVE™ lens technology – the perfect pair of sunglasses when hitting the road.
Patrick Dempsey knows from personal experience as a passionate race car driver just how important clear vision is when behind the wheel. The innovative VISION DRIVE™ lens technology makes the new Porsche Design P’8688 (A) sunglasses the perfect accessory on the road. The sunglasses, as seen on the actor in the first campaign visuals, are perfect for all road and weather conditions due to VISION DRIVE™ Polarized XTR lenses. The glasses not only feature a high-performance polarization filter and UV400 protection, but a contrast-enhancer that absorbs blue light components better than conventional lenses. This innovative feature increases overall color perception, contrast and glare protection, a decisive optical advantage without compromising a timeless, stylish appearance. The frame is made of 100 percent ultra-light titanium and, in combination with three-dimensionally shaped temples, creates a bold yet minimalistic look.
The P’8688 (A) with VISION DRIVE™ Polarized XTR lenses are now available in Porsche Design Stores.